This fun animation project was commissioned by Knitting For All Ltd, to celebrate strawberries, summer and Wimbledon. The idea was to engage young people with the brand, showing that knitting can be fun, encouraging children to knit their own strawberry with the free knitting pattern, customise it, and share their photos on social media. These videos were used to promote this as well as a competition, and were distributed widely across social media, in blogs and newsletters.
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